The dynamism and athleticism of professional athletes creates a fun playground for design. For this project with Lenovo I had the pleasure of designing 2D graphics that would be integrated in a gorgeous 3D animation.
Pre-production
With six shots due in one week, there was only one day for styleframes. I focused on refining two design styles with the client which I then used as inspiration for the four remaining shots that were designed while being animated.
Version 01
Version 01
Version 02
Version 02
Version 03
Version 03
Final
